The 3.5 million CodeCheck users want products that are equally good for the body and the environment and come from a sustainable production. The monthly evaluation of CodeCheck’s Insights shows which products attracted a lot of attention from conscious consumers in February and achieved high interaction values, for example, in product scans and reviews.
With more than 3.5 million users, CodeCheck has insights on what conscious consumers are really longing for. CodeCheck’s findings help FMCG companies find the right driver for its growing group of potential customers. Also consumers have an impact on what they want in their products and what may not be on the list of ingredients. CodeCheck Insights found out what the trends are in 2020 and what conscious consumers are looking for.